Princess Dina Mirad of Jordan, WHO Director General Tedros Adhanom Ghebreyesus, mental health advocate and mother of Lady Gaga Cynthia Germanotta and Nigerian songwriter and singer Korede Bello participated in the 2019 Walk the Talk event in Geneva, Switzerland.
Dozens of the world’s top entertainers have signed up for the six-hour extravaganza that will livestream on social media platforms from 1800 GMT (UTC) on Saturday, to be followed by a two-hour telecast via traditional broadcasters.
“This fight against COVID-19 is one that the whole world will fight together,” said Lady Gaga, speaking via video-teleconference at a World Health Organization (WHO) press briefing in Geneva.
Rolling Stones join once-in-a-generation line-up
Revealing that the Rolling Stones will be joining the glittering line-up, she described the event as “a love letter to the world” and an appeal to the private sector and philanthropists to contribute generously to the Fund.
“It is a letter to our doctors, a love letter to our nurses and other healthcare professionals who are risking their own lives for the sake of others…We celebrate your bravery and your heroism.”
Funds funnelled worldwide
Hugh Evans, Chief Executive Officer of Global Citizen, said the funds that will be raised will be funnelled to local charities towards providing personal protective equipment to community health workers throughout the world.
The new coronavirus pandemic shows why international cooperation is more important than ever, he said, adding that “a virus anywhere can lead to a virus everywhere”, and that global health systems must be strengthened to avert future pandemics. “If we all do our part, we can weather this storm,” he said.
WHO Director-General Tedros Adhanom Ghebreyesus said that the Fund has so far generated $150 million from individuals, corporations and foundations – prompting Lady Gaga to add: “Let’s keep the momentum going. What we see tomorrow will not be the end… Let’s remind each other that this is a kind world.”